what's the meaning of "cross pen"?a brand or just a style?so how should i get one?where is the franchise shop inland?what about the price?

what's the meaning of "cross pen"?a brand or just a style?so how should i get one?where is the franchise shop inland?what about the price?
what's the meaning of "cross pen"?a brand or just a style?
so how should i get one?where is the franchise shop inland?what about the price?

what's the meaning of "cross pen"?a brand or just a style?so how should i get one?where is the franchise shop inland?what about the price?
a brand:高仕
品牌历史：1846年起,CROSS即开始为珍爱传统美感的品味人士,制作永不退流行的的优质书写工具.158年来,各式精美的CROSS书写工具均展现出典雅、优质与顶级的品味.从细致的CENTURY、典雅的TOWNSEND,到时髦的ATX、创新的morph、充满创意的ION口袋笔、简洁利落的MATRIX,CROSS一再为精笔制造业订定了高质量与完美的工匠艺术,亦深受众多世界知名人士的爱戴.现任美国总统布什在就职大典上,即选用TOWNSEND涛声系列蓝珐琅笔款签署就职宣言,布什政府更指定以刻有其亲笔签名的该笔款做为致赠各国贵宾的见面礼.美国前总统柯林顿、英国女皇伊丽莎白二世、世界巨星荷里活也都是CROSS的爱用者.品牌延伸:CROSS内敛潜藏的艺术至今仍延续不坠,秉持结合风格品味及实用功能的传统,2002年推出的TIMEPIECES脕表及2003年的ACCESSORIES个人随身配件,在在展现出CROSS工艺精湛的出众设计,亦使CROSS不再只是精笔的代名词,更是高质感精品的尊贵象征.而设计师方面,CROSS特别以重金将GregorMittersinker从EtienneAigner请过来.将整个CROSS品牌的设计理念:简洁,创新发挥极致.得奖产品:
MATRIX多功能笔:2003年荣获PenWorld第九届之最佳现代笔款设计奖 2002年荣获最佳工业设计青铜奖(IDEA-IndustrialDesignExcellenceAward) MorphII钢 珠笔:2000年荣获reddot之最佳笔款设计奖(reddot就像是设计界的奥斯卡奖)

It's a brand

a brand

跨笔的含义是什么？ 一个品牌或只是一种样式？

A brand