作业帮what is role culture play in international marketing这个问题怎么回答
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what is role culture play in international marketing这个问题怎么回答
what is role culture play in international marketing
这个问题怎么回答
what is role culture play in international marketing这个问题怎么回答
在国际行销上文化所扮演的角色是什麼?
Culture is the way that we do things around here.Culture could relate to a country (national culture),a distinct section of the community (sub-culture),or an organization (corporate culture).It is widely accepted that you are not born with a culture,and that it is learned.So,culture includes all that we have learned in relation to values and norms,customs and traditions,beliefs and religions,rituals and artefacts (i.e.tangible symbols of a culture,such as the Sydney Opera House or the Great Wall of China).As a result ,In marketing ,the importance of those cultural factors which greatly influence the customers' perception of a product cannot be more emphasized .